On Monday (19th), Apple released a new advert encouraging users to use the iPad Pro as a computer.
The 55-second video, entitled ‘5 reasons why the iPad Pro should be your next computer’, reveals a key strategy by Apple to boost sales of the device.
The five reasons cited by Apple are:
1 – It is more powerful than most computers. It features an A12X Bionic chip enhanced by the Neural Engine which, according to Apple, processes five trillion operations per second and enables advanced machine learning, as well as delivering graphics performance that is up to twice as fast;
2 – It is multifunctional and can be used as a scanner, camera, notepad, for watching films, editing videos and music, reading, and also as a computer;
3 – It’s easy to carry round and lets you stay connected wherever you are;
4 – It has a touchscreen and an intuitive, easy-to-use interface;
5 – It comes with Apple’s new stylus, which makes it easier to use.
As well as these five features, the video failed to mention the USB-C port and Face ID – two features that have been added to the new version of the device!!
Watch the video:
Source: Cult of Mac